Blue Apron takes $25 off each of your first two orders through its community discount program, and first responders are named on it. You verify through ID.me, it’s for new customers only, and each order needs a $65 subtotal before taxes and fees for the discount to apply. Those two numbers, the $65 minimum and the two-order limit, are what to plan your first menu around.
Blue Apron’s own page says it’s offering the discount “to verified military members, first responders, nurses, and teachers.” The company titles its weekly menu page “Weekly Menu: Meal Kits, Oven-Ready & Ready-to-Eat Meals,” which tells you what the service sells. Its Subscribe & Save page is titled “Flexible Meal Planning with Blue Apron.”
How To Get The Blue Apron First Responder Discount
Blue Apron lays the process out in three steps on the discount page, and all of it happens before checkout:
- Click the Verify button on the discount page to get started.
- Complete the ID.me verification. Blue Apron says you’ll set up an ID.me account and receive a one-time code, and it suggests copying or writing the code down just in case.
- Use the link in the ID.me pop-up to return to blueapron.com, add your meals to the cart, then enter the promo code in the discount code section at checkout and hit apply.
The discount is for personal use. Blue Apron’s page says you can’t share it with others and that the program is only for eligible members.
What the $25 does and doesn’t cover
The terms on Blue Apron’s page set a maximum discount of $25 per order, and the discount applies to each of your first 2 orders placed on Blueapron.com or in the Blue Apron app. Across both orders that’s up to $50 off. It only kicks in when the order subtotal reaches $65 before taxes and fees, so an order that lands under $65 doesn’t qualify.
The terms also say the discount can’t be applied to donations, gift cards, memberships, taxes or fees, and that it can’t be combined with any other promotions, promotional codes or offers. If you’re holding a different new-customer code, you’ll be choosing between it and this one. Blue Apron limits it to one promotion per customer, notes that the offer is subject to availability, change and cancellation, and prints an expiration date in the terms, so read that date when you verify.
What ID.me’s listing adds
ID.me’s page for Blue Apron lists “$25 off your first 2 orders for First Responders” and carries its own restrictions. You only become eligible after Blue Apron has confirmed your order payment was processed. It’s limited to one per member, it isn’t available on free trials, and using coupon or promotional codes not listed may void the offer. Put plainly: skip any free-trial route, and don’t add a second code at checkout.
Q&A
Q: Is the Blue Apron discount only for new customers?
A: Yes. Blue Apron’s terms say it’s valid for first-time customers only.
Q: How much can I save in total?
A: Up to $50: $25 off each of your first two orders, as long as each order’s subtotal is at least $65 before taxes and fees.
Q: Can I use it in the Blue Apron app?
A: The terms say it applies to the first 2 orders placed on Blueapron.com or the Blue Apron app.
Q: Does it work with a free trial?
A: ID.me’s restrictions say the offer isn’t available on free trials.
Q: Can I stack it with another promo code?
A: No. Blue Apron says it may not be combined with any other promotions, promotional codes or offers.
Q: Does it cover gift cards or my membership?
A: No. The terms exclude donations, gift cards, memberships, taxes and fees.
Q: Which first responders qualify?
A: Blue Apron’s page names first responders alongside verified military members, nurses and teachers, and ID.me lists First Responders for the offer. Blue Apron doesn’t define the term on that page, so the ID.me verification step is where you find out whether your status is accepted.
More Information:
The terms Blue Apron prints can change, so check the page you land on after verifying before you build your order. For other meal delivery offers, browse our food and drink discounts, or see how the HelloFresh first responder discount is structured.


