The North Face no longer has a first responder discount. Its current discounts page opens “We are proud to offer the following discounts:” and lists four: Student, Teacher, Military and Nurse. First responders are not among them.
The program did exist, which is why so many lists still say it does. Here is the part worth knowing: the old first responder program URL still works. Visit it today and it quietly redirects to that Current Discounts Available page. A list built by checking whether the link resolves gets a page that loads and a program that ended, so the discount keeps getting reported as live years after it stopped.
If You Are a Responder Who Also Served
The military discount is real, and it is the best route into The North Face for a lot of responders. It is 10% off, verified through SheerID, and the brand’s wording is broad: “all active, reservist, veteran and retired U.S. military personnel and to spouses and dependents of active personnel.”
The mechanics are better than most:
- It works in stores as well as online, at both full-price stores and outlets. Show a valid military ID to the associate in person.
- You can use it once every 30 days, re-verifying through SheerID for a new single-use code each time.
- United States only. The North Face states plainly that the offer is not available in Canada.
Spouses and dependents of active personnel qualify too, so a household may have more than one route in.
How To Still Save Without a Discount
If neither the military nor the nurse program applies to you, The North Face is carried by Rakuten, so you can earn cash back on the order instead. You click through before you shop and the rebate follows the purchase. Rates move, so check the current one when you go.
For a school backpack specifically, L.L.Bean is the better answer: a real 10% first responder discount through SheerID, usable in stores, by phone and online. That is a discount rather than a rebate, on a comparable bag.
Where the Discounts Actually Are
For clothing and shoes, the athletic brands still run first responder programs: adidas at 30%, Under Armour and PUMA at 20%, New Balance at 15%, and Skechers at 10% that stacks on sale prices.
More options in our clothing and gear discounts.
The full comparison is in our roundup of first responder back-to-school discounts.
Q&A
Q: Does The North Face have a first responder discount?
A: No. Its current discounts page lists Student, Teacher, Military and Nurse only.
Q: Why do other sites still list one?
A: Because the old first responder program link still resolves. It redirects to the current discounts page, so anyone checking the link rather than the page sees something that loads and assumes the program is running.
Q: I am a firefighter and a veteran. What do I get?
A: 10% off through the military discount, verified with SheerID, in stores and online, once every 30 days.
Q: Does the nurse discount cover EMTs or paramedics?
A: The program is titled for nurses. If you hold a nursing credential it is worth verifying; an EMT or paramedic certification alone is not what it names.
Q: Can I use the military discount in a The North Face store?
A: Yes, at full-price stores and outlets. Show the associate a valid military ID.
More Information:
Checked on The North Face’s own discounts page and its military discount program page, which carry the list of current offers, the 10% figure and the SheerID terms. Programs change, so check the current page before you plan a purchase.
