The gift list is on your phone, the Black Friday banners are already up, and you’re wondering whether your badge gets you anything better than the sale. At 45 gift brands it does: Tarte takes 40% off for first responders, Pit Boss takes 25%, and e.l.f. takes 25% off an order of $30 or more.
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Where a brand names police, fire or EMS, the entry says so. The rest say “first responders” without listing jobs, so you find out whether your role counts when you verify. Most of these discounts don’t combine with a sale or another code, so verify first, then compare your price with the sale price before you pay.
Beauty, Skin Care And Grooming
Tarte: 40% Off, On Up To $500 Of Items
Tarte takes 40% off eligible items for first responders, on up to $500 of items at tarte.com. Verify through SheerID, then shop in-stock items and check the 40% at checkout. It doesn’t combine with any other code or offer, so it won’t stack on a holiday sale. eGift cards and items marked ineligible on their product page are left out.
e.l.f. Cosmetics: 25% Off An Order Of $30 Or More
e.l.f. takes 25% off an order of $30 or more for first responders. Pick the first responder option when you verify, and you get a code you can redeem once on the US site. The discount isn’t applied to new or sale-priced items, and it doesn’t combine with other codes or percent-off discounts, so during a percent-off sale, use whichever saves more.
Perricone MD: 20% Off
Perricone MD takes 20% off for essential workers, and first responders are one of the options when you verify. Use the Essential Worker Discount link at the bottom of perriconemd.com, choose the first responder option, then check the 20% at checkout. If it’s your first order, Perricone’s email and text sign-up gives 25% off that order, so compare the two.
Duke Cannon: 15% Off Your Order
Duke Cannon takes 15% off your order for first responders, verified with a free GovX ID account. Verify on Duke Cannon’s discount page and add your unique code at checkout. New customers also get a 10% welcome code for signing up for email and texts, but the two can’t be combined, so the 15% is the better pick.
Manscaped: 15% Off Sitewide
Manscaped takes 15% off sitewide for first responders, verified through ID.me. Click Verify with ID.me on Manscaped’s first responder page. Your code shows on the page and applies itself at checkout.
NARS: 15% Off
NARS takes 15% off for first responders, verified through SheerID on its Community Offers page. You get a single-use promo code for narscosmetics.com, and you can use the discount once every 30 days with a new code each time. It doesn’t combine with any other offer.
Colorescience: 15% Off Every Order
Colorescience takes 15% off every order for verified US first responders, through ID.me. Verify on its Frontline Worker Program page or at checkout. Each code works once, so verify again for each order. The discount skips sale items, promotional campaigns and subscription orders, and it doesn’t combine with other promotions or rewards coupons.
ThirdLove: 15% Off Full-Priced Items
ThirdLove takes 15% off for first responders. Verify on ThirdLove’s discounts page and use the code at checkout. The discount is for full-priced items, most codes skip underwear bundles and final sale items, and if an in-cart discount is running, ThirdLove applies whichever deal is better.
Dr. Squatch: 10% Off
Dr. Squatch takes 10% off one-time orders, first-time subscriptions and renewals for first responders. Verify by creating a free GovX ID account, then copy your code and apply it at checkout. The code doesn’t combine with any other discount or promo code, including loyalty rewards.
Kitchen, Grills And Home
Pit Boss: 25% Off Full-Price Grills And Gear
Pit Boss takes 25% off for first responders, and it names police, firefighters and EMTs and paramedics. Add your items to the cart on pitboss-grills.com and verify at checkout to get your code. It only works on pitboss-grills.com, not in stores, and it doesn’t apply to items that are already discounted or retailer exclusive.
Stanley: 20% Off Through ID.me
Stanley gives first responders a discount through ID.me, and ID.me lists it as 20% off. Verify on Stanley’s ID.me page and a one-time code applies itself at checkout. Customized, sale and clearance items are left out, some products may be excluded, and it doesn’t combine with other offers.
HexClad: 10% Off Cookware
HexClad takes 10% off for police, firefighters and EMTs, through ID.me, and ID.me’s listing adds free shipping. Verify on HexClad’s page and you get a unique code that applies itself at checkout. It’s one discount per order, and Black Friday and Cyber Monday sales don’t take any extra discount, so compare the sale price with your 10% before you buy.
Our Place: 10% Off Orders Of $100 Or More
Our Place gives verified first responders a discount through ID.me, and ID.me lists it as 10% off with a $100 minimum. Verify on Our Place’s ID.me page on every visit, and the discount applies at checkout on eligible orders of $100 or more. It doesn’t combine with other offers or work on gift cards, so if a sale is on, compare it with your 10%.
Vitamix: 10% Off $200 Or More
Vitamix takes 10% off purchases of $200 or more for first responders, through ID.me, and ID.me’s listing adds free shipping. Verify on Vitamix’s ID.me page to get a one-time code, then build an order of $200 or more. The offer is for US customers.
BruMate: 10% Off Drinkware
BruMate takes 10% off your order for law enforcement, paramedics, EMTs and firefighters, verified with GovX ID. Verify on BruMate’s frontline discount page and use the code at checkout. You get a new code each time you verify. Coolers, collabs, the Paragon hydration line, gift cards, sale items and bundles and sets are left out, and it doesn’t combine with other promotions.
Brooklyn Candle Studio: 10% Off
Brooklyn Candle Studio takes 10% off for first responders, verified with ID.me on its ID.me page. Check that the 10% shows in your cart before you pay.
Solo Stove: $15 Off An Order Of $100 Or More
Solo Stove takes $15 off an order of $100 or more for police, fire and EMT, through VerifyPass. Use the discount link at the bottom of Solo Stove’s site, verify under the first responder option, and you get a one-time code. It doesn’t combine with any other promo code.
Corkcicle: A Discount On Every Order
Corkcicle gives first responders a discount on every order and doesn’t say how much. Verify at checkout and the discount applies itself. It doesn’t work on sale items or combine with other codes, and you can use one code a day.
Owala: A Discount Code Through VerifyPass
Owala gives police, fire and EMT a discount code through VerifyPass and doesn’t say how much. Verify on Owala’s VerifyPass listing, then use the code at checkout on owalalife.com.
Magnolia: A Discount Code Through VerifyPass
Magnolia gives police, fire and EMT a discount code through VerifyPass and doesn’t say how much. Verify on Magnolia’s VerifyPass listing, then enter the code in the gift card or discount code box at checkout. Sale items, bundles and gift cards are left out, and the code doesn’t combine with other discounts or cover shipping or tax.
Jewelry, Watches And Bags
Diamonds Direct: 15% Off Or Special Financing
Diamonds Direct gives police officers, firefighters and actively working paramedics a choice of 15% off or special financing. Verify with ID.me using the button at checkout. The 15% doesn’t cover price-protected designer lines, GIA certified loose diamonds or sale items, and neither option combines with other offers.
Citizen Watch: An Extra 15% Off, Even On Watches Already 20% Off
Citizen takes an extra 15% off for police, firefighters and EMS, and it goes on top of watches already marked 20% off, which brings those to 32% off the list price. Click First Responders on Citizen’s special discounts page, verify, and shop on Citizenwatch.com. New arrivals, limited editions, pre-orders, out-of-stock watches and the ATTESA, Eco-Drive One, Series8 and The CITIZEN collections are left out.
Kendra Scott: 15% Off In Store Or Online
Kendra Scott takes 15% off for first responders every day, in its stores with a valid photo ID or online by verifying with ID.me. In a store, the person who qualifies has to be there. The exclusion list is long, including fine jewelry, sterling, vermeil, watches, gift sets and several collaboration collections, so check the piece before you count on it. Gift cards don’t count either.
Helzberg Diamonds: 10% Off Online, In Store Or By Phone
Helzberg takes 10% off for police, fire and EMT professionals, online, in store or by phone at 1-800-435-9237. Verify on its special discounts page. Clearance, sale and outlet items and gift cards are left out. Helzberg’s holiday sale on select styles can’t be combined with the first responder discount, so check both prices on the piece you want.
James Avery: 10% Off In Stores
James Avery takes 10% off in its stores for first responders, and it lists police officers, sheriffs and deputies, state troopers, paid and volunteer firefighters, and emergency medical services personnel. Show your badge or ID when you pay. It isn’t available online or through customer service, and it doesn’t cover gift cards, engraving or other services.
Vera Bradley: 10% Off
Vera Bradley takes 10% off for first responders on verabradley.com and in its stores, verified with ID.me. At a Factory Outlet store it’s 10% off one qualifying item, and it isn’t valid at the Online Outlet. It doesn’t combine with other offers, and gift cards, bundles, personalization fees and licensed lines such as Disney, Hello Kitty and Harry Potter are left out.
Saddleback Leather: 10% Off
Saddleback Leather takes 10% off for police, fire and EMT, through VerifyPass. Fill your cart, click Login to VerifyPass to get a one-time code, and enter it in the coupon box. Customer service can’t apply it for you. Sale items, gift certificates and its deal lines are left out, and it doesn’t combine with other discounts.
Brilliant Earth: Free Silver Studs With A Purchase Over $150
Brilliant Earth gives first responders a free pair of silver studs with a purchase over $150, verified through ID.me. Enter the promo code you’re given at checkout. It can’t be combined with other offers on the site, and Brilliant Earth can swap in a different gift.
Eagle Creek: A Discount Through GovX
Eagle Creek gives first responders a discount through GovX and doesn’t say how much. Verify with GovX from Eagle Creek’s discount page and check the price in your cart. Codes are for full-price items unless they say otherwise, and they don’t combine with other discounts.
Baby And Kids
Ergobaby: 20% Off Through ID.me
Ergobaby gives US first responders 20% off through ID.me. Start from Ergobaby’s ID.me listing, verify, and check that the 20% shows at checkout.
Albee Baby: Up To 20% Off Plus Free Shipping
Albee Baby takes up to 20% off plus free shipping for police, fire and EMT, on $99 or more of full-price gear. Click Get Code on Albee’s discount page and sign in to VerifyPass for a one-time code, and you can get one code every 24 hours. It’s online only. Sale and promo items, price matches, furniture, open-box items, gift certificates and certain brands, including all Nuna, are left out, and it doesn’t combine with other promotions or rewards points.
Maxi-Cosi: 15% Off
Maxi-Cosi takes 15% off for US first responders, and it names law enforcement, EMTs, paramedics and firefighters. Verify on Maxi-Cosi’s first responder page and paste the single-use code into your cart on MaxiCosi.com. Most items sitewide qualify, it doesn’t combine with other promotions, and it can’t be applied to an order you’ve already placed.
Wonderfold: 15% Off Select Stroller Wagons
Wonderfold takes 15% off select stroller wagons for police, fire and EMT. Verify on its Wonderfold Cares page to get your code. The W4, accessories, limited and special edition wagons, last chance items and open box items are left out. It can’t be combined with other offers, so if Wonderfold’s Black Friday sale is on, compare the two prices.
Baby Tula: 15% Off Through ID.me
Baby Tula gives US and Canadian first responders 15% off through ID.me. Start from Baby Tula’s ID.me listing, verify, and check the 15% in your cart. ID.me handles the verification, so questions about it go to ID.me, not Baby Tula.
Hello Bello: 15% Off Subscription Orders
Hello Bello takes 15% off all subscription orders on hellobello.com for US and Canadian first responders. Confirm your status on its special discounts page to get a unique code for checkout. It’s for subscription orders only.
Food Gifts And A Night Out
Gourmet Gift Baskets: 20% Off Through ID.me
Gourmet Gift Baskets gives first responders a discount through ID.me, and ID.me lists it as 20% off. Verify from its discount page, and back on GourmetGiftBaskets.com the discount applies on its own, or you can use the code you got at checkout. Click the verify button on each shopping trip to get it again.
Garrett Popcorn: A Discount Code Through VerifyPass
Garrett Popcorn gives police, fire and EMT a discount code through VerifyPass and doesn’t say how much. Verify on Garrett’s VerifyPass listing and use the code with your order.
Santikos: $6 Movie Tickets, Popcorn And Drinks On Mondays
Every Monday, Santikos theaters give first responders and EMS personnel special pricing: $6 each for a movie ticket, a large popcorn and a large drink. Show a valid ID and buy your tickets the same day at the box office. It works at Santikos, Grand Theatre and AmStar Cinemas locations except The Grand Fort Bliss, not for special events or private screenings, and tax and holiday pricing can add to the price.
Fan Gear
MLB Shop: 15% Off
MLB Shop takes 15% off for first responders and their spouses and immediate families. Its list of jobs names police officers, sheriffs and state troopers, so check that yours is on it when you verify. Click the First Responder ID button on the checkout page and verify. It doesn’t combine with promo codes or apply to gift cards.
Fanatics: 15% Off Through ID.me
Fanatics gives first responders a discount through ID.me, and ID.me lists it as 15% off. Start from Fanatics’ ID.me listing, verify, and check the cart total. Gift cards, items already on sale, select jerseys and auctions are left out.
NBA Store: 15% Off Through ID.me
The NBA Store gives first responders a discount through ID.me, and ID.me lists it as 15% off. Verify with ID.me and check that the 15% comes off in your cart. Gift cards, items already on sale, select jerseys and auctions are left out.
FansEdge: 15% Off Through ID.me
FansEdge gives first responders a discount through ID.me, and ID.me lists it as 15% off. Verify with ID.me, start from the FansEdge listing, and check the 15% in your cart before you pay.
Tech, Phone Cases And Sleep
UAG: 20% Off Select Purchases
UAG takes 20% off select purchases on urbanarmorgear.com for first responders, and its verification partner VerifyPass names police, fire and EMT. Verify on UAG’s page to get a code and enter it at checkout. You can use one coupon per order.
Smartish: 15% Off
Smartish takes 15% off for first responders, and VerifyPass names police, fire and EMT. Verify on Smartish’s discounts page to get your coupon and use it at checkout.
Eight Sleep: 6% Off The Pod 6
Eight Sleep takes 6% off the Pod 6 for first responders, and VerifyPass names police, fire and EMT. It applies to regular-priced items only. During Black Friday and Cyber Monday, Eight Sleep says the first responder rate might be lower because of the sale, so verify and compare before you buy.
Q&A
Q: Which of these discounts work on a sale?
A: Citizen’s does. Its extra 15% goes on top of watches already marked 20% off, for 32% off the list price. Tarte, e.l.f., HexClad, Helzberg, Pit Boss and Albee Baby don’t combine with sales or other offers, so verify first and compare the two prices.
Q: Which brands name firefighters, police and EMS by job?
A: Pit Boss, HexClad, Maxi-Cosi, Citizen, Helzberg, Diamonds Direct, Saddleback Leather, Albee Baby, Wonderfold, James Avery and BruMate name the jobs. Smartish, UAG, Eight Sleep, Solo Stove, Owala, Magnolia and Garrett Popcorn are listed for police, fire and EMT on VerifyPass. The rest say “first responders” without a list.
Q: Can I use any of these in a store?
A: Yes. James Avery’s is in stores only, Kendra Scott and Vera Bradley take it in their stores too, Helzberg takes it in store or by phone, and Santikos is at the box office. Pit Boss, Albee Baby and Citizen are online only.
Q: Do any of these need a minimum order?
A: Yes. e.l.f. needs $30, Albee Baby $99, Our Place and Solo Stove $100, and Vitamix $200, and Brilliant Earth’s studs come with a purchase over $150.
More Information:
Terms change, so check the price on your screen after you verify and before you pay. For every first responder discount in one place, see The Ultimate Guide to First Responder Discounts. The firefighter, police officer and EMT and paramedic pages list more brands by job, and if a gift for the house is on the list, see our home security discounts.